WEBKINZ are 22cm big cuddly soft toys, which can be collected. Each of the little pets has its own secret code, which enables access to Webkinz World www.webkinz.com, a friendly and imaginative online platform for children. Here, the soft toys will be registered with a digit code at the “adoption authority” and children will be able to give their darlings their own name. They learn how to best look after their virtual pet and get the chance of furnishing and creating their play area according to their very own taste. The site also organises quizzes and sports events oriented at children, where they can play together on the web by letting their pets compete against each other.
LIL´KINZ, which are slightly smaller (17cm) than WEBKINZ, can also enjoy adventures in the Webkinz World.
Webkinz are currently the most popular toys with American children (6-13 years). In February 2008, Wired Safety, the world’s largest online safety and health group net awarded them the “Best of the Web Award 2008“.
